At Bauma China in Shanghai in November, Volvo CE launched a new Volvo excavator, a Volvo paver and a Volvo compactor for the Chinese market. Also a number of aftermarket products were launched. Volvo CE’s other brand, SDLG, launched a range of four new excavators as well as new wheel loaders, pavers and road rollers.
Volvo CE is well positioned both in China and in the rest of Asia to capitalize on the huge market opportunity and growth potential and the dual brand approach offers a unique advantage to meet needs from a much wider customer base. Volvo CE will support this approach with products dedicated to the Chinese market using local knowledge and leveraging an expanded Asian manufacturing footprint.