In 2009 as well as 2010, substantial measures were implemented to lower the Group's costs on a permanent basis. Short-term, they have been focused on quickly changing over the Group to a new, lower cost base while at the same time securing the Group's long-term competitiveness. All parts of the Group have been subject to cost savings in a number of areas. The measures have produced results and substantially lowered the total costs for, among others, sales and adminstration as well as for research and development. As the Group now grows again, it is of vital importance that costs increase at a slower pace through increased efficiency and productivity and thus assist in raising profitability.